Marketing leaders with prior head-of-marketing experience are 3–6x more likely to help companies hit their next revenue milestone. Data shows that experience compounds success — accelerating growth, team maturity, and market readiness. Learn why seasoned leadership is the fastest path to marketing momentum.

Most SaaS CEOs hire about three heads of marketing before IPO. Each leadership change can risk momentum and valuation. Learn how to anticipate turnover, plan interim coverage, and choose the right executive search partners for your growth stage. Based on Iconiq Capital’s analysis of 63 SaaS IPOs.

CMOs have the shortest tenure: 1.8 years according to Pave. When your marketing leader leaves, the real cost goes beyond lost momentum. For SaaS companies, a 2–6 quarter leadership gap can quietly cut $5–10M from enterprise value through slower growth, pipeline loss, and brand decay. Learn how Bright Growth helps CEOs protect valuation and sustain performance during leadership transitions.

Executive hiring in tech has been cut in half since 2018, according to Carta’s 2025 data. As AI drives leaner operations, companies are prioritizing individual contributors and fractional leaders over full-time executives. Learn what this shift means for SaaS founders, hiring strategy, and the future of leadership in tech.

Before you decide to go upmarket a CEO should answer these questions.